Established in 2009 by former Model Véronique Kern and Alexander David Kern, SMC MODEL MANAGEMENT soon became one of the leading Boutique Managements worldwide.

Owing to our wide understanding of the fashion industry, we possess a global network of high end clients and top representations in all relevant main markets, e.g. New York, Milan, London and Paris.

In addition to the careful development of so-called new faces, our goal is both to implement long-lasting careers for our models and to guide them through their model lives in all conceivable aspects.

We are discoverers, maker and advisitors and family – Aggressive yet protective. SMC Model Management


Steven Meisel, Mario Sorrenti, Document Journal, i-D Magazine, Prada, JIL SANDER, Burberry, Gucci, Dior, Numéro, Yves Saint Laurent ,VOGUE Worldwide, Ellen von Unwerth,  Valentino, Versace, Alexander Wang, Balenciaga, Alexander McQueen, Marni, Fendi, Chanel, Giambattista Valli, Dsquared, Missoni, Emilio Pucci, Louis Vuitton, Saint Laurent, Dazed&Confused, , POP, Benetton, Closed, Vogue Italia…

CEO – Véronique Kern

CEO / Creative Director – Alexander David Kern

Accounting – Senad Memisevic